Gain business confidence. Design your impact.
Mini Design MBA
Level up your design work
More empathy
Understanding basic business concepts will help you expand your empathy. Not only towards users but also towards your company and stakeholders.
Improved design
Business literacy directly improves design deliverables. Having business and design perspectives in mind gives us a better understanding of a problem space, which inevitably makes our solutions more relevant for stakeholders.
Better communication
With business knowledge, we can better communicate with non-designers and present our work in a language that non-designers understand and fully appreciate.
Enhance your values
As designers, we care for stakeholders over stockholders, long-term over short-term, and impact over profit. At the d.MBA we don’t try to change that but build on that. We explain fundamental business concepts through the relevancy for designers’ work.
In the Mini MBA, you will learn the following:
How to differentiate your products and services from the competition?
How to quickly estimate if your design idea is viable?
How to explain a user journey from a business perspective?
How to assess if users will pay for your idea?
How to show the true potential of your idea to non-designers?
Take the 7-day Mini MBA to gain business confidence and start designing your impact.
“My increased awareness of a design’s impact on business has broadened how I think about innovation. Having the ability to build towards viability and desirability, means that I can continue advocating for the user even when the conversation moves towards business decisions.”
Amy Angerami,
Senior UX Designer @Amazon UX Labs
